When frozen food retailer, Iceland wanted to appeal to families during the 2013 festive season, it hit on a match seemingly made in heaven – a partnership with the Disney film, Frozen, which was set to hit UK cinema screens in early December. Consumers who spent £15 or more at an Iceland store received a…
The Death of Cinema? Yeah right…
5 Steps To Choosing The Perfect Cinema Promotion Partner
Survey Finds that Work-life Balance is #1 Priority
Films to Watch in 2015
Some things don’t change, do they? Summer holidays are upon us, the UK heatwave is over, the football season is a month away and yet another year is flying by. Life’s tough, isn’t it? I’ve recently spent quite a lot of time listening to and learning from some very smart people. Some are a little…
Cinema ticket promotions are a powerful way to change behaviour – whether it be getting customers to buy more of your product or rewarding staff for their achievements.
An annual career aspiration survey has revealed that work-life balance is the number one priority for employees, above career success and salary.
The best and most successful businesses will always say that their most important asset is their staff and savvy HR managers understand just how important it is to keep teams happy, enthusiastic and motivated. Everyone appreciates a thank you for a job well done and rewarding your team with cinema tickets is a great way…
If you’re looking for inspiration for your next cinema ticket promotion, here are our top 5 releases to watch out for in the coming months.
There was excitement in the air at the recent red carpet screen of Kingsman: The Secret Service at Xscape in Milton Keynes last month, and it wasn’t just because of the celebrity-packed guest list.
The Golden Globes Awards are one of the highlights of the film industry’s calendar and this year’s event was full of the usual glitz and glamour. If you missed it, don’t worry, here’s everything you need to know about the Golden Globes Awards 2015.
The importance of striking the right balance between life inside the office and life outside has become increasingly important to HR teams and office managers.
Khao Phing Kan, with its islet Ko Tapu, the spectacular island off Thailand, is commonly known as James Bond Island since featuring in The Man With The Golden Gun as the hideout of Francisco Scaramanga.
A look at film titles and subjects reveals that many movies are linked closely with toys. So how important is the connection between these two markets?